Bachelor of Business (Marketing)
Université de Wollongong
Type d'établissement: Université/établissement d'enseignement supérieur
Niveau: Baccalauréat
CRICOS: 00102E
Marketing is the activities, institutions and processes for creating, communicating and delivering products and services. This includes facilitating relationships to deliver value for consumers, clients and society. It's about everything from establishing who the customer is to developing a competitive advantage by effectively positioning products/services in the market. Marketing is essential for all organisations, even small business operators and not-for-profits.
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